Our Recipes
Powered by better carbs
We skip cheap fillers and use wholesome, low-GI ingredients like peas, potatoes, and cassava root. These offer slower energy release, keeping your pup fuller for longer and fuelling their day
High Protein Recipes
Our Luxe Lamb has 31% protein and our Chicken recipe sits at 28%.
Protein isn’t just for energy. It supports your dog’s muscles, immune system, and overall health.
And because we use high-quality, animal-based protein (not grain-heavy fillers), your dog gets more of the good stuff they can actually digest and use.
NZ Made for Fresher Food
Our food is made right here in NZ. Offshore pet food can take up to 6 weeks just to arrive in New Zealand - and by the time it does, we’re already halfway through sending out our batch that was made at the same time (and that’s before any processing after it gets here)!
Because we keep our orders small, you can feel confident your dog’s food isn’t sitting around in transit or on shelves. It’s fresher, better for the environment, and your dog.
Packaging that works
Packaging that works for you and the planet? Yes, please!
Our thoughtfully designed boxes are not only easy to open and use, but they’re made from recyclable materials that help reduce waste and lower our carbon footprint.
It’s all about making responsible choices that feel good and do good - for your convenience and the environment’s future.